How to raise your prices

How to ask clients to pay more money for your creative freelance services, without scaring them off.

Many creatives who go freelance want to build a business that affords them the freedom to choose who they work with and how much they charge. But a recurring topic of conversation with freelancers revolves around the anxiety they have about asking clients for more money. 

Figuring out how much to charge can be stressful. On the one hand, approaching clients and asking for more money than they’re used to paying can sour much-needed relationships. On the other hand, if you never increase what you charge, the real value of your income will decrease over time, your income won’t reflect your experience, and, you’ll make less money than you should for your time and skills.

Although it can be stomach-churning, raising prices is simply part of the freelance life. You have to get used to asking for what you’re worth. Here are some tips to help you work out how to raise your prices.

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